Do my employees need to be brand ambassadors?
YES!
Your employees have individual networks that trust them and you should absolutely utilize this! By giving your employees branded apparel to wear outside of the workplace, you're giving them the materials to advertise your company for free. Think about it! People are going to trust an employee's opinion more, given the fact that they have first-hand experience working in the company.
You can start converting your employees into brand ambassadors by working with us! At Connecticut Advertising, we have branded shirts and apparel that your employees will be proud to wear.
Not convinced?
- Companies WITH engaged employees outperform those without by up to 202%.
- Your employees are connect to 10x more people than your brand.
- Brand messages reach 561% further when shared by employees vs the same messages shares via official brand social channels.
- Brand messages are re-shared 24x more frequently when distributed by employees vs brand.
Source: MSLGROUP
14th Dec 2017
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