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Communicate your #ReboundReady™ PlanKnow what customers need, don’t just guessLeverage your online presenceDon’t overlook the digital experienceStay PositiveYou got this!There is sure to be a learning curve here, so if something isn’t working just change it up. Don’t dwell on initiatives that are missing the mark. Appreciate trial and error as a learning experience, shake it off and move on to your next winning idea. …

Pet owners who have been working from home over the past few months have had their hands full. Juggling work along with dogs or cats requires attention, and many pets have likely adjusted to having their guardians home with them all day. Now that some people are beginning to return to their offices, their pets may be bored and possibly even acting out because of the change. However, pet owners can help to make the transition easy on their fur babies by making sure that there’s plenty to do to ke …

Personal protective equipment (PPE) is our new normal, and a rapidly growing promotional product category. With the CDC recommending wearing face coverings in public settings and increased used of wipes and hand sanitizer, it makes sense that companies want to provide safety items to their customers while also getting exposure for their brands.In fact, ASI reports that six of the top 10 search terms in ESP were tied to PPE or related health-protecting items in June. Terms for face coverings, han …

1. Consistency is KEY2. Don’t Reinvent the Wheel3. Brainstorm: Who else is buying (or should be buying) promotional products?4. Use a promotional item as a self-promotion5. Utilize all of your options

Our newest brand partner, Outdoor Recreation Company of America (ORCA) is a highly imaginative company that was created by outdoor enthusiasts for outdoor enthusiasts. They not only manufacture a huge selection of USA-made items, but they guarantee their coolers will exceed customers’ expectations for life.The team at ORCA is proud of their products, and they want their customers to be proud too. The ORCA® brand is bright, colorful, custom and fun, but their products are still tough enough to ha …